ICAI: FINANCIAL & TAX LITERACY PORTAL (VITIYAGYAN ABHIYAN)

ICAI: FINANCIAL & TAX LITERACY PORTAL (VITIYAGYAN ABHIYAN)

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PROBLEM STATEMENT     

An educational platform for common people to access knowledge and information on finance and tax (vitiyagyan) in an easy-to-understand manner

SOLUTIONING APPROACH  

  • Identifying and creating content on finance & tax topics relevant for masses
  • Converting content into short article, FAQs, games, calculators and more
  • Creating a micro-site in 12 languages for accessing the content

OUTCOME

 

  • A well-conceived and designed knowledge and information sharing platform for ICAI nation-wide finance & tax literacy mission 
  • Appealing to the masses for its easy to understand and interactive content available in multiple languages
  • Knowledge site at par and better than any such national-level financial literacy initiatives taken by other countries globally  

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