VOLKSWAGEN AUDI: LIS MYSTERY SHOPPING PROGRAM

VOLKSWAGEN AUDI: LIS MYSTERY SHOPPING PROGRAM

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PROBLEM STATEMENT  

To design an effective online program for showroom customer care executives that covers the key processes for handling customer arrivals.

SOLUTIONING APPROACH  

  • The entire online training content was wrapped into a story with end-assessment
  • Each of the four key processes were broken into smaller topics for ease in learning
  • To enhance experience real-life scenarios were used and illustrations included realistic characters to simulate the  real-world environment.

OUTCOME

  • The Key processes designed in scenario-based model made it possible for learners across the group at every level and any function to understand the different ways of dealing with their customers and providing them best services 
  • High level of engagement for the modules due to the extensive use of real-life scenarios, 2D illustrated character and Audi environment, user interactions, gamified approach helped meet purpose of training

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